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Ancient Nutrition

Providing history’s healthiest whole food nutrients to the modern world

Ancient Nutrition believes the human body was built for high performance. In the modern world, we are disconnected from the traditions and nutritional principles that were honored and celebrated throughout history. Through whole food nutritional products and a wealth of information, Ancient Nutrition helps consumers fuel and restore their bodies and minds to their optimal state.

Founders

Jordan Rubin & Dr Josh Axe

Date Founded

2016

Category

Wellness

Headquarters

Franklin, TN

Investment

Current Investments

Company Stage

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A conversation with Founders

Jordan Rubin & Dr Josh Axe

“Ancient Nutrition was born out of my desire to consume the world's healthiest superfoods and provide them for my family.”

How did it all start?

Ancient Nutrition was born out of my desire to consume the world's healthiest superfoods and provide them for my family. Bone Broth Protein, Ancient Nutrition's first product was created in response to a severe knee injury I was dealing with and the need to consume copious amounts of bone broth in a simple, convenient form.

How has VMG helped you grow?

VMG has been instrumental in helping the Ancient Nutrition team identify key strengths and weaknesses, and allowing us to clearly see where our personnel needs are. They’ve been extremely helpful in securing top level talent through their vast network.

What advice would you give your just-started-a-business self?

Build a team of people who are skilled, passionate and smarter than you. Start with a clear, focused plan. Study successful companies within your industry.

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