Our Brands

Health Warrior

Food that actually feeds you.

Inspired by two best-selling books (“Born to Run” and “The Omnivore’s Dilemma”) Health Warrior set out to create a food movement that addressed the modern health crisis using a long-forgotten superplant: the chia seed. They now source the highest-quality chia seeds from no-till farmers, with 100% traceability, for their nourishing line of chia-based foods and snacks. Health Warrior gives people the fuel they need to reach their highest potential every day.

Founders & Partners

Shane Emmett

Date Founded



Food, Wellness/Fitness


Richmond, VA


Realized Investments

Company Stage

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A conversation with Founders & Partners

Shane Emmett

“I spend every day thinking we’ve got to fix the state of food (and many other things) for my daughter’s generation.”

When did you really realize you were onto something big?

When we got a front page WSJ article: "The NFL's Top Secret Seed".

When did you know that partnering with a growth equity firm made sense?

Early! You can be the smartest guy or gal on earth and not figure out the food business on your own.

What parts of your personality make you a born entrepreneur?

I like new ideas, thinking about how to make the world better, and am comfortable with risk and ambiguity.

If you retired tomorrow, what's the first thing you'd do?

Go for a surf.

One hundred years from now, what do you hope people say about your brand?

They made radically convenient real food.

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